$0–$87/mo
What you pay depends on your callers
If your customers can book themselves online, the fix is free. If they ring about emergencies, you pay for something that answers.
Problems / Keeping the diary full
Calls come in when no one can pick up — after hours, mid-service, mid-job. The caller doesn't leave a message. They just ring the next business.
10 industries · prices checked 27 July 2026
What to know
$0–$87/mo
If your customers can book themselves online, the fix is free. If they ring about emergencies, you pay for something that answers.
$0
It's already in your software. Add a missed-call text-back so every missed call still sends the booking link.
$19 · $49 · $87
$19 a month for missed-call text-back. About $49 for an answering service. About $87 for full after-hours cover that sorts real emergencies from jobs that can wait.
How to implement this today
Check your phone log and count last week's missed calls — that's the size of the leak.
If your customers can book themselves: turn on the online booking page in your software and put the link everywhere.
Add missed-call text-back (OpenPhone, $19/user) so every missed call instantly texts the caller your booking link.
Only if you take real emergencies: add an AI answering service (~$49/mo) and give it two questions that sort urgent from can-wait.
The fixes, industry by industry
Pick your trade and this rewrites itself in its words, its tools, its prices.
A setting inside a product you already license. Check your plan.
A real bill. Prices as checked in each source guide.
When not to solve this with software
Three ways to spend this money badly: on the wrong channel, in the wrong trade, or at the wrong size.
Nobody types a form while water is coming through the ceiling. They ring. Every dollar here belongs on the phone instead.
That is the right first buy for a plumber, whose money arrives at 9pm. Yours mostly does not — electrical demand is planned and quoted, so the first dollars belong in quote follow-up. Revisit answering only if your missed-call log says otherwise.
The seats you rent for the peak sit idle for eight months. Route overflow-only during surge weeks and let the office answer the rest of the year.
The full guide for each trade
For your business specifically
The $500 AI Opportunity Diagnostic measures these problems against your business and ranks the fixes by what they return.
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